Every year, The Marlin Network hosts a breakfast to thank their clients and suppliers. Smack in the middle of an economic recession, the 2009 event celebrated the rebels who had the courage to be optimistic. The Alchemedia Project and DEEP collaborated to create the “High Road Rally” including a leather-bound invite and microsite for guests to RSVP, get their own biker alias, and read about all the Marlin Network gangs.
My role in this work was the Interactive Art Director and User Interface Designer. Mara Dockery, Art Director at DEEP, and Shawn Finger, Creative Director at TAP, were also instrumental in the overall look and feel of the campaign. The Marlin Network High Road Rally website won a Judge’s Choice Interactive Award and a Gold Addy at Addy 31 of the Ozarks.